Digital Marketing Brand Specialist

We are looking for a Jordan Digital Marketing Brand Specialist to join the Nike team!
As part of the Jordan Digital Marketing Team in EMEA you will work on bringing our most exciting stories and marketing campaigns to life across our digital channels. You will develop, support and drive timely and effective delivery of seasonal Digital Marketing plans, ensuring relevant stories & product innovations are at the forefront of planning and execution across all channels.

It is a temporary role till the end of December 2025 for 40 hours a week. You will work from the European Headquarters in Hilversum.

This role is for a passionate marketeer with a digital background who shares our love for sport, culture, and consumer insights. This person brings a perfect mix of creativity and data acumen, they love pushing thinking into new innovative spaces and strive for executional excellence.
The ideal candidate has great organizational skills, while also having an agile mentality and ability to work in a high pace, evolving environment. Dealing with complexity and change is not an issue and this person brings incredible energy as an empathetic team player.

- Understanding of Jordan Brand’s unique history and heritage in basketball culture.
- Passion for streetwear, sports & sports culture in any or all its various forms. Knoweldge of streetwear and fashion landscape, and/or basketball and global football relevance to Gen Z and Gen Alpha.
- Passion for all things digital, you are on top of the latest trends in the field.
- You embody the Nike Diversity & Inclusion values, always.

• At least 2 years of relevant experience in Marketing - digital experience is essential, with brand or retail marketing as a bonus;
• Experience building and bringing marketing plans and/or digital consumer journeys to life;
• Proven project management and organizational skills, you are not afraid of day-to-day operational tasks;
• Experience and interest in working with data. You are comfortable both manipulating data and drawing insights to define strategies and opportunities in your day to day;
• You have familiarity with key tools such as KeyNote, AirTable, Figma, Adobe Analytics;
• You are a self-starter, high interest in operating in collaborative autonomy and you can demonstrate where and how you have taken initiative to get work done on your own and as part of the team;
• Agile mentality and ability to navigate through ambiguity to clarity, in a complex organizational matrix with multiple stakeholders;
• Creative thinker, you will consistently bring new ideas on how to inspire Nike's consumers and take Nike's marketing plans to the next level.

A typical day/week looks like working both independently and in cross-functional teams, supporting the development of seasonal Consumer x Field of Play plans. You will attend meetings with partners from different Marketing and business functions, and provide visibility to the seasonal digital marketing plans to ensure cross-functional and cross-FOPs alignement at all times.
You will support the seasonal programming across our digital platforms to amplify Jordan Brand and create lasting consumer connections. You will support the definition of each campaign digital run of show, and independently manage timelines and deliverables from the creative brief through to the execution, including continued optimization through the analysis and evaluation of previous activations’ performance, to ensure we continuously innovate and unlock new opportunities.
You will lead the seasonal upstream alignement and coordination between Jordan marketing, platform and Nike teams to plan the seasonal digital journeys across platforms while being the guardian of digital operation timelines in-season to ensure smooth delivery of all digital marketing executions.

• You’ll be working with the Digital Marketing, Brand Marketing, Digital Commerce and Content Operations teams, performing a critical supporting role working across Nike's seasonal offense;
• You will hone in on your curiosity and creativity to bring to life big ideas and develop best in class digital plans and executions across our owned digital platforms;
• You will be obsessing the details of the end-to-end digital journey, leveraging consumer and channel insights to create the best expression of the Jordan brand on the digital ecosystem;

You will work within a passionate team of other EMEA Digital Marketing Directors, Lead Professionals, and Professionals. You will also work closely with our cross-functional partners including but not limited to Consumer x Field of Play Marketing teams, Nike Digital, Merchandising, DSM, City Marketing, Insights and Analytics, and external agencies.

NIKE EHQ is based on an inspiring campus in Hilversum. A dynamic, energizing place to work that reflects the values and spirit of the brand. Colleagues from all over the world and located in and amongst numerous parks, cycling lanes and running tracks. Nike maintains a hybrid working model, 3 days in the office, 2 days from home.

• Access to the gym facilities on campus;
• Commuting allowance of € 0,23 per km;
• 25 vacation days if you work 40 hours per week a full year;
• Diverse team;
• Work from home allowance of €5 per day on days you are working from home;
• 8.33% holiday allowance.

Are you interested in this challenging job? Then respond via the button and add a recent CV and short motivation to your application.

Esmée Buitenhuis & Loïs Eikens

Intercedent

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